ARTICLES BY THIS AUTHOR
- 9/20/2023
Church & Dwight, Conair, Culligan: Summit Stacks Veteran CG Execs for Heavy-Hitting CIO Panel
This year’s Summit stacks our powerhouse CIO panel with executives from Conair, Church & Dwight, and Culligan, who will be sharing perspectives on what's raised the bar for success across their consumer goods organizations. - 9/18/2023
Clorox IT Breach Stalled Automated Supply Chain Operations
Order processing is operating at a lower rate and Clorox is encountering increased consumer product availability issues. - 9/18/2023
The Hershey Company Creates First CTO, Names Deepak Bhatia to the Role
The Hershey Company is looking to dive deeper into analytics and automation, introducing its first-ever chief technology officer to its executive leadership team. Deepak Bhatia will be taking on the role. - 9/14/2023
Touchdown! Former NFL Star and CPG CEO Justin Forsett Shares Video on What to Expect at The Summit
Former NFL running back Justin Forsett, who also leads multi-million-dollar wellness company Hustle Clean as its CEO, will be keynoting the Consumer Goods Sales & Marketing Summit this upcoming month. See what he has to say. - 9/14/2023
Coca‑Cola Creations Travels to Year 3000 With Generative AI-Powered Experience
Coca-Cola’s latest immersive experience is leveraging the power of artificial intelligence and QR codes. - 9/11/2023
With Coca-Cola’s RGM Strategy, An Intelligent Prioritization Model Is Key
The company’s approach to intelligent RGM has resulted in revenue growth of 9% in the first half of the year, and much of it has to do with the company’s prioritization model. - 9/10/2023
GNC Investing in Omnichannel and Membership Personalization
GNC is continuing to invest in its omnichannel and membership efforts, having recently renewed a partnership that will grant the company access to data-driven insights and predictive analytics. - 9/7/2023
P&G Communicates SKU Slimming Benefits Via Retailer Shelf Set Data
Consumer goods company P&G has stepped up its collaborative commerce strategy, moving forward with slashing SKUs, and now communicating the benefits of this approach by leveraging retailer shelf set data. - 9/7/2023
Church & Dwight Global CIO Kevin Gokey on Redefining Success With New Innovation Metrics
Learn why it’s critical to identify the metrics of innovation that measure concrete performance improvements. - 9/4/2023
Colin Kavanagh Named Pernod Ricard North America CMO
Spirits company Pernod Ricard named Colin Kavanagh to the role, which focuses on consumer-centric and digital transformation.