Lisa Johnston
ARTICLES BY THIS AUTHOR
- 9/26/2022
How AB InBev Is Tightening Its Grip on Pricing With Analytics
The beer company is taking steps to accelerate its pricing journey at both the strategic and SKU level. Learn how. - 9/25/2022
How PepsiCo Is Growing E-commerce Profitability
PepsiCo is rethinking channel and product mix in order to grow e-commerce profitability, as well as developing internal capabilities to optimize ad bids based on item availability. - 9/12/2022
Clorox Leans Into Scenario Planning for Never-Normal Supply Chain Future
Clorox shared details on its ERP and supply chain investments as the company navigates the ongoing volatile environment. - 9/8/2022
Coca-Cola Restructures Platform Services
The Coca-Cola Company is restructuring its platform services organization, splitting the leadership responsibilities in two. - 8/29/2022
Kraft Heinz, Danone Invest In First-Party Data Collaboration
The Kraft Heinz Company and Danone continue to invest in their first-party data capabilities amid shifting privacy regulations, and an expanded partnership by their providers is expected to deliver new benefits. - 8/14/2022
Colgate-Palmolive Bullish On Hill’s ‘Best-in-Class’ Digital Capabilities
Colgate-Palmolive is accelerating its digital transformation across the enterprise in part by leveraging the capabilities it’s developed within the growing Hill’s Pet Nutrition business. - 8/11/2022
Utz Brands' Growth Mode Leans Into Social Media & Supply Chain Investments
Utz Brands is investing in both its marketing and supply chain capabilities as the company continues to operate in growth mode. - 8/8/2022
Pitmasters: How Primal Kitchen Pounced On Summer Opportunities With Hyper-Personalization
As Primal Kitchen set out to drive in-store and online sales of grilling products at nearly two dozen key retailers during a critical period, it knew it needed an upgrade. - 8/8/2022
Hormel Foods Restructuring
Hormel Foods is restructuring its operations in a bid to become more agile and consumer-focused, and it’s developing a new center of excellence for its retail segment as part of this. - 8/7/2022
Strong Retail Execution Lifts Edgewell Into Sunny Days
Strong retail execution, improved retailer collaboration, and an especially sunny summer have all combined for good news for Edgewell, which said it’s using its in-house digital prowess to share data with retailers.
