Digital Marketing

e.l.f. Embarks on Social Media Endeavor

The e.l.f. Beauty Network takes customer engagement and communications to the next level using a new social media solution.
CPG Brand Sales Jump 9 Percent with Online Ads

A new study offers encouraging results for those CPG companies, like Del Monte Foods, that are investing in digital marketing strategies.
Green All Over

CGT Editor Alliston Ackerman gives you a sneak peek into the trends and topics discussed in this month's issue.
2009 Sales & Marketing Summit Recap

Get a behind the scenes look into the insights revealed at this year's event. Key speakers reveal major themes in exclusive video interviews.
Kiss My Face Sends Green Messages in a Bottle

All-natural body care company Kiss My Face strives toward 100 percent recycled packaging.
Columbia Sportswear Launches E-Commerce Platform

The outdoor products company launches an interactive e-commerce site as part of the third piece of its previously announced direct-to-consumer strategy.
Foster's Appoints Chief Marketing Officer

The role includes responsibility for all consumer and trade marketing activities, including public relations, hospitality, direct to consumer and brand education.
Melaleuca Shapes its Business around Being Green

Recognized for its green practices by several national organizations, Melaleuca has become a leader in developing green products, employing environmentally responsible practices and promoting a healthy lifestyle.

Consumers Name Top 50 Online Retailers