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Manufacturing

  • Consumer Trends Drive General Mills' Innovation

    Company CEO Ken Powell, shares the innovation-fueled plans for growth including more than 200 new items being introduced worldwide in the first half of the year alone.

  • Consumer Goods Forum Identifies Two Megatrends

    More than 200 executives from leading consumer goods and retail organizations worked together to focus on how the industry can bring benefits to consumers through collaborative initiatives. The effort was triggered by the significant changes in society, consumer behavior, the environment and technology. In the end, two megatrends and three action plans emerged.

  • Unilever Invests in Leadership Facility

    This facility will play a key role in developing the talent to lead Unilever, as it aims to double the size of the business, while halving its environmental impact and increasing its positive social impact.

  • Campbell Hires Former Pepsi R&D Exec

    The new SVP, Gobal R&D, joins Campbell with more than 20 years of experience from companies including PepsiCo and Procter & Gamble.

  • General Mills Taps Social Media Solution

    General Mills manages its content publishing and consumer engagement across Facebook, Twitter, YouTube, Google+ and LinkedIn, with a solution from Spredfast.

  • P&G, Accenture Collaboration Wins Award

    The award recognizes the collaboration on a commercial services program in which Accenture manages P&Gs digital marketing campaigns, e-retailer content and virtual reality centers.

  • Overcome Price and Quality Pressures with Closed-Loop Quality Management

    This research spotlight provides executives and managers in the consumer products industries with guidance for implementing quality management strategies and software.

  • Incorporating Predictive Analytics with the Demand Signals to and from Trade Promotions

    To optimize the utilization of trade promotion funds it is important to have reliable demand signal data available that is sourced from a point that is as close as possible to the consumer, eg POS devices. When POS data is not available how does a business tackle the optimization challenge if a large proportion of the data set is missing? Download the latest industry White Paper to learn more.
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