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Manufacturing

  • Starbucks Focuses on Mobility Initiative

    Starbucks aims to increase its coffee sales via a QR code campaign with the help of Scanbuy.
  • P&G, Unilever, Energizer Deliver Eye-Opening Industry Insights

    Technologically-Advanced Consumers, The Demise of Enterprise IT, Proven Downstream Data Use Cases, The Supply Chain of the Future you name the topic, chances are that the speakers covered it at the 2011 Consumer Goods Business & Technology Leadership Conference. Click here for a recap of the event's many highlights, featuring industry all stars from P&G, Unilever, Kimberly-Clark, Energizer, PepsiCo and many more.
  • Improving Portfolio Decision Making: Marrying PPM Best Practice Processes and Technology to Drive ROI

    Learn how users leveraged Product Portfolio Management (PPM) technology and best practices to optimize their methodologies and realize benefits like: improved time to market; higher product development efficiency; better alignment of the product portfolio with company strategy. Author Jim Brown of research firm Tech-Clarity reveals how PPM plus best practice processes are a great enabler of ROI for product development firms the world over.
  • Oracle Honors P&G, Hormel, Land O'Lakes and More

    Oracle recently praised consumer goods companies for business achievements driving operational excellence and enabling growth using technology, innovative strategies and best practices.
  • Top 13 Youth Brands of the Year

    It's no secret: the youth of today have tremendous spending power. They also have loyalty to brands. A recent poll says Apple brands dominate the youth market in popularity, but Oreo Cookies, Hershey's Milk Chocolate Candy Bars and Sprite were among the favorites too. Click here for more results from this poll.
  • Jamba Juice Signs Deal for Frozen Yogurt

    The agreement is expected to broaden the reach of the Yogen Fruz Brand in U.S. markets.
  • Mattel Acquires HIT Entertainment

    The deal is valued at $680 million in cash, and includes brands such as Thomas & Friends, Barney, Bob the Builder, Fireman Sam and Angelina Ballerina.
  • Kraft Foods Opens Biscuit R&D Center

    The opening represents the culmination of a two-year-project, with a total investment of 15 million euros (approximately $20 million).
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