Sales & Marketing

Swanson Health Sharpens Pricing with AI Tool

The wellness product manufacturer expects new AI and machine learning tools from Revionics to enable better pricing and shopping experiences.
GMA’s SmartLabel Attracts Brands, Consumers

Under the 2-year-old SmartLabel initiative, companies are using digital technology to give a growing number of consumers more thorough product information.
Standout SMBs 2018: Small is the New Big

These 10 extremely diverse small to medium-sized businesses collectively illustrate a few important facts about the industry: consumer understanding is more critical than ever, brick-and-mortar retail is still vital, and organizational size no longer matters.
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Innit Introduces Online Meal Kits

The kits are designed to work with Innit’s Connected Food Platform personalized meal planning app.
Del Monte Optimizes Sales with Amobee

Del Monte Foods has leveraged Amobee’s sales accelerator tool to pilot programmatic advertising campaigns for its vegetable, fruit/chia and College Inn products.
Campbell Soup Undertakes Strategic Reorganization

A new accelerator unit will focus on long-term innovation, small brand incubation, future customer experiences, e-commerce and new distribution models.
Study Finds Manufacturers Using Tech to Address the 'Amazon Effect'

The impact of e-commerce giants has product makers evaluating their inventory, planning, execution and supply chain capabilities.