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Business Intelligence (BI)

  • DemandTec Makes Three New Advancements

    DemandTec makes a number of announcements this week, including the launch of a collaborative online platform for retailers and consumer products companies, on-demand access to accurate trade fund balances and a collaboration with Interactive Edge to offer time-saving presentation tool to consumer products firms.
  • HighJump Software Appoints CEO

    New CEO, Timothy Campbell, says that he looks forward to leveraging a foundation for further growth at HighJump.
  • GlaxoSmithKline Acquires Sirtris Pharmaceuticals

    GSK acquires Sirtris Pharmaceuticals to establish a presence in the research of a recently discovered class of enzymes.
  • Kraft Adds Chocolate and Pizza to Healthy Menu

    New food favorites are added to South Beach Living foods from the Kraft line up.
  • Smucker Adds P&G's Folgers into Product Mix

    J.M. Smucker Company President and Co-CEO Richard Smucker believes that coffee is the most perfect complement to breakfast and dessert -- two areas that his company knows a lot about. So why not add an iconic brand that has 150 years of history? The equation seems to add up to a perfect fit. Read on to find out how much the merger between Procter & Gamble's Folgers business and Smucker is expected to earn by fiscal year 2009.
  • Coke Bottler to Distribute New Energy Drink

    A new energy drink from Coke Consolidated and Boo Koo Holdings Inc. will initially be available in more than 2,000 convenience stores.
  • Bud Light and NHL Renew Marketing Agreement

    Anheuser-Busch Inc.'s Bud Light remains the official beer of the NHL through the 2010 and 2011 seasons.
  • Marketing in a Web 2.0 World, Part 2

    The changing ways that end-users use the Web today create both marketing challenges and opportunities for B2B and B2C companies.
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