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CGT Archives

  • Wrapping Things Up
    As the year closes you might be thinking about "wrapping" things up just like I am. I am one of those nostalgic people who like to consider the past year's events.

  • Kellogg Expands Special K Brand
    Five years ago, Kellogg Company and its agency, Leo Burnett Worldwide, devised the Special K Challenge diet plan, which boosted Special K to become the company's No. 1 brand with an estimated $500 million in global sales.

  • Keeping Shelves Stocked
    How to enable account teams to improve store-level execution

  • P&G Sheds Sure
    Procter & Gamble Co. (P&G) sold its Sure deodorant brand to Innovative Brands, the same company that bought Pert shampoo from the company earlier this year.

  • Nestle Opens Culinary Innovation Center
    Last month, Nestl FoodServices North America announced the groundbreaking of its new Culinary Innovation Center in Solon, Ohio, which will encompass 67,300 square feet, comprised of a basement, two floors and the provision for a future third floor.

  • Making The List
    Last month I told you I could not believe it was fall, and now here I am thinking about winter and holidays and the New Year.

  • Catching Up With Marc Brown, Vice President & CIO, Del Monte Foods
    Kara Romanow catches up with Marc Brown, VP and CIO of Del Monte Foods, to get his perspective on the challenges of managing a growing crosscategory product portfolio, as well as some best practices for handling mergers and acquisitions.

  • Job Uncertainty
    What's driving CEO turnover in the consumer goods market?

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