ARTICLES BY THIS AUTHOR
- 9/3/2020
5 Questions with Mars Wrigley CIO Romain Apert Tackle Data, Disruption & Digital Engagement
Apert shared with CGT how Mars Wrigley is leveraging data during the pandemic, the company’s ongoing commitment to diversity and inclusion, and how it’s reimaging Halloween with a new Treat Town digital experience. - 9/3/2020
P&G Boosting Supply Chain Potential with Expanded EY Partnership
Procter & Gamble is growing its partnership with EY to improve its supply chain capabilities during COVID-19’s disruption. - 9/1/2020
AI a ‘Game Changer’ for L’Oréal as it Explores Live Video Shopping
The beauty company's investment in artificial intelligence and augmented reality are paying off when it comes to consumer engagement, Robert Beredo, chief digital officer of L’Oréal Canada, tells CGT. - 9/1/2020
A Peek Inside Hostess Brands’ New Innovation Lab
Hostess offered a preview into its new Innovation Lab, a space constructed to support the consumer goods company’s product innovation efforts amidst today’s significant shifts in consumer behavior. - 8/31/2020
CGT CIO of the Year 2020: Mark Vaupel, Hormel Foods
It’s entirely fitting that this year’s CGT CIO of the Year winner would be someone who effected great change through digital transformation. - 8/20/2020
Starbucks' Digital Traceability Tool Tracks Coffee Bean Origins
Starbucks has expanded its digital traceability tool tracking the origin of its coffee beans. - 8/20/2020
Jim Andrew Named Chief Sustainability Officer at PepsiCo
Jim Andrew has been named chief sustainability officer at PepsiCo, replacing the retiring Simon Lowden. - 8/18/2020
Diageo Picks Up Ryan Reynolds’ Spirits Brand
Diageo will acquire Aviation Gin and Davos Brands in a potential $610 million cash deal. - 8/18/2020
Wolverine Names New President; Teams for Predictive Analytics
Wolverine World Wide named Brendan L. Hoffman as its new president. - 8/17/2020
Comfort and Style Rule for Top 10 Fastest-Growing Retailers
Inc. has released its list of the fastest-growing private companies, and it’s a good year for brands targeting the new teleworking consumer (who may be just a little stressed out).